My 2019 Word of the Year and Why I Chose It

My 2019 Word of the Year and Why I Chose It

Every year I choose a word of the year. It is a word that I want to focus on for the upcoming year. I do this instead of making new year’s resolutions. For 2017 my word was Growth and for 2018 my word was Freedom. These words ended up fitting their respective years perfectly.

A look at the past

2017 was a year of growth for me, especially business wise. In 2017, I finished out my first year of teaching special ed instead of pre-k; I started a new web design business and learned a lot from it; I started a new direct sales business which took off and grew like crazy; and overall had a year of change and growth.

Freedom was a perfect fit for 2018. My new direct sales business gave me the freedom to be able to quit my teaching job and work from home. And what a blessing that has been! I am not sure how I would have managed to get through my first trimester with pretty bad morning sickness while teaching full time. It was definitely the freedom I needed.

I also was able to take my husband on a really nice vacation to Jamaica using money I made from my business. It was amazing to be able to have the freedom to go on that vacation without worrying about the cost!

My 2019 Word of the Year and Why I Chose It

My 2019 Word of the Year and why I chose it

And this year. My 2019 word of the year. This year my word is Discipline.

This year I am choosing the word discipline because it’s something I desperately need more of in all areas of my life. I am often not a very disciplined person, maybe even more so now that I am working from home and at home all day with the freedom to do what I want.

My home life needs more discipline: taking care of the laundry regularly instead of waiting for it to pile up and we’re running out of underwear (someone tell me I’m not the only one who does this); doing the dishes every day instead of letting them sit in the sink for days; cleaning the bathrooms before the get disgusting; and generally keeping up with housework and doing what I know needs to be done around the house, even though I don’t always want to do it. It takes discipline.

My business life also needs more discipline: sending hostess packets to my hosts each month and keeping up with mailings in a timely manner; hostess coaching and partnering with my hosts; chatting with those interested about the business opportunity instead of making excuses; writing the blog posts that I say I’m going to write; keeping up with my social media posts since I am running an online business; cleaning my office and keeping it organized instead of letting it get messier and messier; and actually doing the work that I know I need to do to run my business instead of wasting so much time scrolling Facebook or Instagram or Pinterest. It takes discipline.

In just a few months (June) I am due with my first baby. I don’t want him/her (we should find out soon!) to grow up and learn to be lazy and undisciplined like me. It is important to me that I set a good example for my child. I want to be able to create routines and have the schedule that my baby needs. It will take discipline. I know that I need to work on this NOW and not wait another moment.

Read 3 Simple Ways to Be More Productive

Your turn!

2019 is my year of discipline. What about you? What is your word for the year? Why did you choose it? Tell me in a comment below!

Getting Over Comparison Syndrome in Your Business

Getting Over Comparison Syndrome in Your Business

Do you ever see someone else running their business successfully and think, “Why can’t I do that?” I think we all have this “comparison syndrome” at times. It may seem like running a successful business comes so easy for those people, but it so hard for us. Why is that? Let me tell you a little secret. You can do it, too! Really. You are just seeing the tip of the iceberg when you are looking at someone else’s business. If you were to talk to them and have them answer you honestly, they would probably tell you that it took a ton of time, energy, and effort to get where they are at. There is a lot of behind-the-scenes work that you are not seeing. Comparing yourself to someone else is NOT helping your business. It is hurting it.

Comparing yourself to someone else is NOT helping your business. It is hurting it. Click To Tweet

Getting Over Comparison Syndrome in Your Business www.acolorfulyou.net

Comparison holds you back.

When you compare yourself or your business to someone else, chances are you aren’t working your business to the best of your ability because you are too concerned with what someone else is doing. You’re only holding yourself back and not living up to your full potential. As my friend Kelly Paull from Directly Successful would say, “Stay in your own lane!” Don’t worry about what someone else is doing. If you are going to get to where they are at, you are going to have to do the work to get there. So pay attention to your own business and get moving!

Mindset Matters

Your mindset and beliefs are one of the biggest contributing factors to your business! What you believe about yourself makes a big impact on your business. You may not say anything negative to your customers/clients/followers, but if you are comparing yourself to others and doubting yourself, that is going to come across to them negatively. It will impact how you portray yourself to others and how others perceive you. Come up with a couple positive affirmations and mantras for yourself that you can repeat any time you feel yourself starting to doubt yourself or compare yourself to someone else. Write them down, post them where you can see them every day, and say them often. Remember to think positive!

Read Changing the Negative in Direct Sales

Comparison robs you of joy

When you are constantly focused on what someone is doing and where you are falling short (whether it is the truth or not), you are not going to truly be happy in your business or life. You are focusing on the negative and missing out on all kinds of positive things happening around you. Chances are, there are lots of amazing things that you are doing or could be doing in your business, but if you are too focused on someone else’s business, you are not seeing those things. Girl, get back in your own lane and start enjoying what is happening in your business!

Focus on improving yourself

Instead of focusing on what someone else is doing in their business, focus on what you are doing and what you can do to improve. Instead of comparing yourself to someone else, compare yourself to where you were yesterday, last week, last month, last year. What have you done to grow your business? Look at how far you have come since you first started! What amazing things are you doing in your business? Write them down! Look at them often and remind yourself how amazing you are. What can you do to make your business better? Make a plan and get moving!

Do you.

Be you. Do you. People want to do business with you because you are you! Stand out from the crowd, brand yourself, and own who you are. As Dr. Seuss said, “Today you are you, that is truer than true. There is no one alive that is youer than you.” People will see your authenticity and confidence when you stay true to who you are. You will shine in your business when you stop comparing yourself to others and stay focused on who you are and what you do. You will grow and reach your full potential when you are working your business and not looking around. Are there social media accounts you need to unfollow? Emails you need to unsubscribe from? Mantras you need to write and post? Whatever you need to do in order to keep the comparison syndrome at bay, do it!

Read 7 Things I Stopped Doing In Order To Grow My Business

Leave a comment and tell me…. do you struggle with comparison syndrome? What have you done to help with the comparison problem? What are you going to start doing today?

7 Things I Stopped Doing In Order To Grow My Business

7 Things I Stopped Doing In Order To Grow My Business

7 Things I Stopped Doing In Order To Grow My Business

You often hear people talking about what they did to grow their business. But sometimes there are things you are doing that you need to stop doing in order to grow your business. Here is my list.

7 Things I Stopped Doing in Order to Grow My Business acolorfulyou.net

  • Doubting myself. Ah. This is a big one! It is so easy to let those thoughts of doubt creep in. You wonder if you are good enough, have the right skills or the right personality, you think maybe you can’t do it and are afraid you will fail. Guess what. Those doubts are holding you back from what you can accomplish! I ran across a quote recently that I love that says, “You are braver than you feel, stronger than you seem, and smarter than you think.” I love that, because you ARE! We all have moments of doubt, but when they creep in you need to kick them to the curb and not let them define your success. Don't let your doubts define your success. Click To Tweet
  • Listening to my fears. This one kind of goes along with the last. Along with doubts come fears. Many times it is the fear of failure, but sometimes there can be a fear of success, as well. And that fear can hold you back from growing your business. Don’t let fear get in the way. Do it scared, just do it.
  • Comparison Do you ever look at another consultant or competitor and compare yourself to them and their success and just want to give up? Yeah, that happens to all of us at times. It is so easy to look at what someone else is doing and how great their business seems to be going and think we can’t do it, get jealous of their success, or feel inadequate. But just like an iceberg, we are only seeing part of what is going on and not what is underneath all of that success. We don’t see all of the hard work that has gone in to getting them where they are at now. Don’t compare your beginning to someone else’s middle! Don’t compare your beginning to someone else’s middle! Click To Tweet
  • Copying and pasting others. Do you ever see what someone else is doing great and want to copy them so that you can get the same results? They post a fun graphic on FB and get lots of engagement on it, so you are tempted to steal their graphic and use it as well. Yes, I said steal. Because it is stealing! Don’t do this! Not only can it land you in FB jail and piss someone off, but it is illegal! You cannot just take graphics you find online (or on google!) and just use them for yourself! Don’t get yourself in trouble and/or get put in FB jail, or worse, sued and fined! Yes, it most definitely happens, so that is not a risk I am willing to take! Get yourself a free account on Canva.com and make your own graphics! There are also lots of phone apps that you can use to create cute graphics as well. Stand out and brand yourself! And while we’re at it, try to stay away from using your company’s graphics as much as possible. Yes, they are created for you to use, but if everyone in your company is using the same graphics, then you are not branding yourself and FB may decide to block you (put you in jail) because you are “copying” and not being original. Check out my post on Branding Your Direct Sales Business: The Complete Guide for more branding tips.
  • Sell, Sell, Sell. Is selling your products all you are trying to do with your business? There is so much more to a business than just selling a product! Don’t just sell, sell, sell. Build relationships! Engage! Be authentic! Get to know your audience! Make sure they are able to get to know you, like you, and trust you before you try to hard sell them anything. Work at building authentic relationships and the selling will follow. If you are in direct sales, check out my post, How to Do Direct Sales Without Being Spammy!
  • Doing it alone. Do you ever think you have to do it all alone in order to succeed? Most of the people who have thriving businesses did not get there by themselves. They had other people alongside them encouraging them and giving them advice along the way. Don’t have someone like that? Find someone! Is your upline not helpful or non-existent? Don’t let that stop you, find someone else. Maybe it’s another consultant, a different upline/team, or your downline. Maybe it’s a business coach you find or a friend or someone in a FB group for direct sellers or entrepreneurs. If you don’t have any support in your business, I would encourage you to check out this group on FB: The Socialite Suite with Brenda Ster. It’s a great group to get advice and encouragement.
  • Negative talk. Your mindset and self-talk can really make a difference in your success. I didn’t used to really believe it, but I do now. When you believe in yourself and think and speak positively about yourself and your business, your positivity will affect your outlook, your confidence, and your business. Come up with some positive affirmations and mantras (even if they are not yet completely true) and start speaking them every day. Write them down somewhere will you will see them every day to remind yourself. Mine is, “I attract motivated direct sales leaders who want to do business with me. I am the direct sales website woman.”

So there you have it. 7 things you need to stop doing in order to succeed in your business. What are you going to do about it? Did one (or more) of these 7 items stand out to you? Which one are you going to stop doing? Tell me in the comments! I’d love to help you along your journey!

How to Do Direct Sales Without Being Spammy

How to Do Direct Sales Without Being Spammy

Is it possible to do direct sales without being spammy?

Have you ever wondered how to do direct sales without being spammy? Is that even possible? You may already be in direct sales or network marking or maybe you’re thinking about joining, and you may be wondering if there is a way to do it without being spammy. I’m here to tell you, there is! It seems like everywhere you turn online, there are direct sellers spamming like crazy, on their profiles, in groups, and everywhere they can. Is this the only way to get sales and do business? Absolutely not! There are much better ways! Here are a few tips.

How To Do Direct Sales Without Being Spammy www.acolorfulyou.net

Business page vs personal profile

First things first. Do business on a business page, not your personal page! Facebook created business pages for a reason…for businesses! It is actually against Facebook’s terms of service to business on your personal page. You could risk getting put in Facebook jail. And yes, that is a real thing. Don’t risk it! It’s not worth it.

People don’t get on Facebook to be sold to! If you are doing business on your personal page, your friends and family are going to get annoyed and unfriend or unfollow you. You don’t want to lose friendships because of your business, do you? I didn’t think so. Using a business page for your business allows people who are actually interested in it to follow you and engage with you over there, and allows you to build relationships and stay friends with everyone else! Which in the long run is better for you business, anyway!

Read How branding your direct sales business can grow your business

Facebook groups

Second… DON’T ADD PEOPLE TO GROUPS WITHOUT THEIR PERMISSION! Sorry to yell at you, but this one is a big no-no. People are starting to get very annoyed, to say the least, at getting added to groups that they don’t want to be in. This will not only hurt your relationships with your friends/family, but it will also hurt your business and your group, as well. Many, if not most, of the people you add are not actually interested in being there. If they do not leave the group, then they are just empty group members, not engaging with your group or buying from you. Adding people to groups is just a great way to make people mad and turn them off from your business. Let them request to be added themselves, or send them a message first and see if they are interested in being a part of it!

Relationship building

My first two points touched on this, but one of the most important, if not THE most important, things you can do is to build relationships. Building relationships is really the key to growing your business. People don’t want to do business with a company. They want to do it with a person. And they don’t want to buy from just anybody. They want to buy from someone they know, like, and trust. So build that relationship (AUTHENTICALLY!) and let people get to know, like, and trust you. The real you. Engage them in conversation, get to know them and let them get to know you, serve them, provide value, etc.

Read Are “Like Ladders” Hurting Your Business?

Selling all the time

Don’t just try and sell your product all of the time. 80-90% of your social media posts should be about things other than selling, and only 10-20% should be about your product. This means that you need to be providing value and engaging your followers.

No matter what product or service you are selling, you will get better results when you shift your mindset from “how can I get customers/clients/sales” to “how can I provide value for my followers.” Ask questions, share info and tips and tricks, share behind-the-scenes photos, etc. Think about what other things your followers are interested in other than your product and talk about that. Build the relationships first, and the sales will follow. You will get better results when you shift your mindset to providing value. Click To Tweet It is very possible to do direct sale without being spammy, but it takes a mindset shift and implementing these tips. Tell me…what do you to to make sure you are not being spammy in your business?

Are “Like Ladders” Hurting Your Business?

Are “Like Ladders” Hurting Your Business?

Like Ladders … What are they?

You know those posts where they ask everyone to share their Facebook page or Instagram link and everyone is supposed to “like” or follow everyone else’s links to help them grow their following? We call those “like ladders.” Almost every business group that I am in have certain days where they do this. For some reason, there is this idea out there that the goal to growing your business on social media is to get as many followers as you can. Maybe at one time it was true. But is it true now? Do like ladders really help your page? Let’s talk about it!

Are "like ladders" hurting your business? Find out what they and how they could be hurting you not helping you. acolorfulyou.net

Empty Likes

When you participate in a like ladder, are those people typically interested in your business? No! They are just hoping to get “likes” in return and secretly (or not-so-secretly) hoping to convert you as a customer. They are never actually planning to buy from you or even engage with your page or business. That is what we call “empty likes.” They do nothing for your page or business. They are just…..there. And if those people are not engaging and there is no chance in you converting them to a customer, why keep them or even try to gain those likes in the first place? How is that going to help your business? It is just going to drag your engagement on your page down, which is actually very bad for your page and your business. Empty likes are not going to help your page! They really just drag your engagement down! Click To Tweet

Facebook Algorithm

Speaking of engagement, you may have heard about Facebook’s “algorithm.” It’s sort of like this secret algorithm that nobody really knows exactly what it is, but they are constantly trying to figure out….and it is constantly changing! But one thing we do know, is that Facebook does not care about numbers of “likes” on a page. It cares about engagement. So if you have tons of “likes,” but no one is engaging on your page, then Facebook thinks your page is not important and will not show your posts to many people in your news feed. On the other hand, if you get lots of engagement on your page from your followers, Facebook thinks your page must be awesome and so they show your posts to more people in your news feed. It’s kind of like they “test” out your posts at first. They show it to a few people, not many, and then see what kind of engagement it gets to decide if your post should be shown to more. So engagement is huge for the Facebook algorithm!

Read 3 Simple Ways to Be More Productive

Quality over Quantity

So, which is better? Quality followers or the quantity of followers? Quality followers, people who actually want to like your page and engage with it, is way better than the quantity of likes on a page. I know this can be hard to accept, because we all want to grow the number of followers we have. Buuuut, a small, but engaged following is going to be way better for your page than a large, unengaged following. Numbers really mean nothing. Engagement does. So don’t focus on how many likes you have. Don’t compare your number of likes to someone else’s! Only focus on your engagement. Focus on attracting quality leads to your page. When you see these like ladder posts, DON’T participate, no matter how tempting it is! Remind yourself that it just going to hurt your business! If you are realizing that you made some mistakes in the past, don’t fret! There are always things that you can do to turn your page around and help your page’s engagement.

So, what next?

You can start today by cleaning out your likes on your page. Go through and delete the people who have liked your page from a “like ladder” or something of the sort. If they are someone who is not going to engage on your page, then there is no reason to keep them around. Time to let them go! Bless and release. You can do this in the settings of your page, under “people and other pages.” Then, work on teaching your followers to engage on your page. Post simple questions, such as “this or that,” “A or B” type of questions and engage back with anyone who comments! Ask them a followup question. Show them that it is ok for them to comment on your page and that you will engage them back in conversation! It may take some time, but you can work to grow your page’s engagement over time.

Read Branding Your Direct Sales Business: The Complete Guide

Tell me….

What are you going to do TODAY to help your business grow? Are you going to go through and delete empty likes? Start posting engagement posts and respond to all comments? Train your followers to engage with you? Tell me in the comments below and let’s celebrate your growth together!

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